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For Immediate Release
Contact: Howard Farfel
800.993.1600 x 5838

Madeleine Homan Co-founds
New venture launched by Ken Blanchard, Coauthor of The One Minute
Manager®, Changes Organizations One Life at a Time.

Dobbs Ferry, NY – Madeleine Homan, a Dobbs Ferry resident, known locally and internationally as a pioneer in the coaching profession, has been named Chief Coaching Officer of service and technology offshoot of The Ken Blanchard Companies, which more than 20 years ago set a benchmark in corporate training with its Situational Leadership® II development program.

" Just as great athletes make huge gains with the help of their coaches, people at all levels in business are seeing phenomenal results through support from business coaches,” says Ken Blanchard, who revolutionized management with the three secrets revealed in The One Minute Manager. “Our economy is very Wall Street-sensitive right now. Many organizations have to achieve desired results with fewer people and most are seeking ways to maximize productivity at all levels. Coaching creates that environment where people can contribute, achieve, and flourish,” says Blanchard. “It results in employees who learn, grow, and seize their potential as individuals, and companies that increase productivity and retention.” is the result of the combined vision of Homan, a certified business coach with more than 12 years of experience, and Scott Blanchard, Ken Blanchard’s son, who serves as the new company’s CEO. Homan and the younger Blanchard developed the world’s first Web-based coaching platform, that combined with a team of seasoned, highly credentialed coaches, creates a way to scale the benefits achieved from one-on-one executive coaching throughout organizations.

Homan spent years coaching clients and training other coaches, and recognized that if individual coaching could be scalable to the organizational level it had the promise of being a powerful tool for human development. “I knew intuitively that coaching would improve organizational learning, retention, and productivity on a large scale,” says Homan. “But, I didn’t get a chance to see it first hand until I became Head Coach and Program Manager for a coaching initiative at a New York investment bank, which rolled out coaching to support a new competency-based performance system to 2,100 employees worldwide.”

Homan says that project proved to her that individual coaching achieves bottom results, but she recognized that delivering top-notch coaching on a large scale at a reasonable price required resolutions for issues that include practical matters such as scheduling, big picture issues such as obtaining and measuring results, and more sensitive topics such as confidentiality. Blanchard says that he and Homan found the answers to these issues and others in technology.

" looked at the problems that are inherent in large-scale coaching programs and ended up building a Web-based platform that thinks like a coach thinks, but gives more ways to explore issues and approaches,” he says. “It is better than any one individual can be—each coach can tap into a rich storehouse of resources and become a ‘super coach,’ so to speak.”

As’s Chief Coaching Officer, Homan oversees recruiting, training and development of all the coaches, supervises the delivery of coaching to organizations, and maintains the consistency of the coaching approach in all areas of the company. Homan continues to work on refining the platform by using it with clients and listening to the feedback from the dedicated and talented coaches, as well as from clients who are currently experiencing its benefits.

Homan—who holds a Master Certified Coach credential from the international Coach Federation, an honor held by fewer than 300 individuals to date—is partnering with Linda Miller,’s Vice President of Coaching Services to create an innovative program titled “High Yield Coaching for Leaders.” The program—which rolled out nationally to a preview audience on Oct. 11—is a coaching skills transfer experience for managers and executives who themselves have benefited from coaching and want to develop their own coaching skills. In addition Homan is currently examining best practices relative to the creation of a coaching culture, so that can work with companies who want to model their organization in that way.

Homan says “When I started my coaching practice in 1989 I would never have dreamed that the world of coaching would grow to the proportions it has. Our first International Coach Federation Conference in 1995 had 250 people. This past August we had more than 1,100 people. “Obviously coaching is becoming a standard professional service offering, and people are recognizing it’s benefits,” says Homan.

" Coaching is a specific process that creates a compelling environment for growth and effective action. Coaching provides something to people that they simply cannot get anywhere else. I feel extremely privileged to be able to help people this way,” says Homan. “It is thrilling to be able to make a significant difference—one that shows up on the bottom line.”

Homan was a founding Advisory Board member and Senior Trainer and for Coach University, one of the leading training schools for coaches. She was also a founding board member of the International Coach Federation where she serves as Vice President for Professional Development. During her professional coaching career, Homan has designed several coaching programs for large organizations which include PictureTel, Credit Suisse, Forrester Research, Lucent Technologies, and several of the big five consulting firms.

Additional information about Homan is available by calling 914-693-5474. Additional information about is available at or by phoning 1-800-993-1600.



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